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Black Consumers Lead In Key Digital CategoriesMay 23, 2012

Black Americans are consistently the second-highest US consumers of mobile data services by ethnic demographic. And, they are highly active on the Internet and on their mobile devices, watching video, networking with their social connections, and making... READ MORE
Digital Technologies Now Influence Most In-Store Grocery Sales

Digital Technologies Now Influence Most In-Store Grocery SalesDigital's influence is greatest in the awareness stage of consumers' grocery purchase journey.September 19, 2017

Just over half (51%) of all in-store grocery sales in 2016 were influenced by digital technologies, tipping the scale with an 18% point increase over the prior year, according to a report [pdf] from Deloitte. As such, digital’s influence isn’t... READ MORE

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