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Which Retail Digital Commerce Categories Grew the Fastest in 2015?The fastest-growing categories were propelled by increased shopping on mobile devices.April 11, 2016Source: comScore [download page] Notes: Retail e-commerce spending grew by 14% year-over-year in 2015, buoyed by a 56% increase in mobile commerce spending, reports comScore. The fastest-growing categories in terms of total retail digital commerce dollars... READ MORE
Fastest-Growing Retail Digital Commerce Categories in 2014Total retail digital commerce spending increased by 14% last year, with mobile commerce spending growth more than double that of desktop commerce. March 30, 2015Source: comScore [download page] Notes: E-commerce and mobile-commerce spending on digital content and subscriptions increased by 27% year-over-year in 2014, almost doubling the overall retail digital commerce growth rate of 14% and ranking as the... READ MORE
Which E-Commerce Product Categories Are Growing in Favor With Consumers?Consumers around the world are shopping more online - and several B2C product categories have seen large increases in buying intentions over the past 2-3 years. September 2, 2014Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories, according to a new study [download page] from Nielsen. In its analysis of 22... READ MORE
E-Commerce’s Share of FMCG Sales, by CategoryE-commerce accounts for 8% dollar share of overall FMCG sales.July 17, 2017E-commerce is contributing the lion’s share of growth in the FMCG market, according to a new report [download page] from Nielsen. In fact, online channels have fueled 89% of FMCG sales increases in the past year. So how influential is e-commerce in... READ MORE
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