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Which Content Categories Are Being Shared on Which Devices?Different content categories tend to see different sharing tendencies across social channels. As it turns out, they see distinct sharing activity across devices, too. October 14, 2014How do consumers share various categories of content – such as business and finance or shopping? Recent research from ShareThis has demonstrated which social channels are preferred for different types of categories. Now, new data provided to... READ MORE
Which Verticals Are Most Active in Pro Sports Sponsorships?November 8, 2013Sponsorship spending on sports is on the way up, predicted to rise by 6% this year, outpacing the rate of growth for spending on entertainment (5.1%), causes (4.8%) and the arts (3.3%), per recent data from IEG. With sports estimated to take in $13.8 billion... READ MORE
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