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Instagram Grows As A Social Advertising Channel

Instagram Grows As A Social Advertising ChannelInstagram's advertiser base is growing - and early results for direct response marketers are promising.May 10, 2016

Facebook is easily the most popular social channel for advertising, but Instagram seems to be gaining on more mature offerings, according to a new survey [download page]. The Social Fresh study – produced in collaboration with Firebrand Group and... READ MORE

Which Email Practices Seem to be Working for Brands?September 23, 2013

Email practices – from signup to unsubscribe – have significantly changed over the past 5 years, details Return Path [download page] in a recent study. Brands are asking for less information at sign-up, are more commonly starting their... READ MORE

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