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Social Commerce | Display Ads | SOPA Stats | Web VC

January 20, 2012

booz-company-estimate-of-social-commerce-market-size-jan12.gifBy 2015, the dollar volume of goods sold through social media should rise sixfold, to $30 billion from $5 billion in 2011, according to [pdf] a Booz & Company estimate released in January 2012, which limited its estimate to hard goods such as electronics, apparel, and movie tickets. The company forecasts the market to almost double this year to $9 billion, of which the US will account for $3 billion, up from $1 billion in 2011. Indeed, while Booz & Company expects rest of the world revenues to increase by 400% between 2011 and 2015, its projections are even more aggressive for the US market, forecast to grow from $1 billion last year to $14 billion in 2015. Read More »

Cybercrime Hits 431M Web Users

September 28, 2011

symantec-cybercrime.JPGCybercrime has been pervasive in the past year, hitting 431 million web users worldwide in the past year, according to [pdf] a September 2011 study from Norton by Symantec and StrategyOne. Data from the “Norton Cybercrime Report 2011″ indicates cybercrime-related losses in the past year totaled $388 billion USD.
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Texas, Miss. Residents Least Insured

September 9, 2011

gallup-uninsured-sep-2011.JPGTexas residents are the most likely in the US to lack health coverage, with 27.2% reporting being uninsured in the first half of 2011, according to Gallup-Healthways-Well-Being-Index data released in September 2011. Nearby Mississippi follows, with 24.5% of residents uninsured.
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Promo Email Volume l 10 Key Email Steps l Teen Email Views

September 1, 2011

retail-email-index-aug-26-2011.JPGThe top online retailers sent each of their subscribers 3.2 promotional emails on average during the week ending Aug. 26, 2011, according to the Retail Email Index from the Retail Email Blog. That’s up 6% week-over-week, up 5% from where it was four weeks ago, and up 21% year-over-year.
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1 in 5 Consumers Will Pay More for Eco-Friendly

August 31, 2011

nielsen-eco-friendly-products-consumer-opinion-aug11.gifWhile the majority of consumers around the world (83%) say that it is important that companies implement programs to improve the environment, only 22% say they will pay more for an eco-friendly product, according to The Nielsen Company’s 2011 Global Online Environment & Sustainability Survey of more than 25,000 internet respondents in 51 countries. In addition, about three in four (76%) global consumers say raw materials influence their decisions on where to shop and what to buy.
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Overall Residential Electricity Satisfaction Largely Status Quo

July 13, 2011

jdpower-residential-power-satisfaction-index-jul11.gifAlthough residential electric utility customers are less satisfied with power quality, reliability and price than in 2010, improvements in operational-related aspects have largely mitigated the negative effects on overall satisfaction, according to the J.D. Power and Associates 2011 Electric Utility Residential Customer Satisfaction Study. Residential customer satisfaction with electric utility companies averages 628 on a 1,000-point scale in 2011, which is a slight decrease from 630 in 2010.
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More of This Week’s Research for Marketers, Week Ending July 8, 2011

July 8, 2011

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: ... Read More »

Employer Health Coverage Declines

June 20, 2011

gallup-health-insurance-june-20111.JPGForty-five percent of American adults reported getting their health insurance from an employer in January through May 2011, down slightly from 45.8% in 2010, according to Gallup-Healthways Well-Being Index data. More significantly, the percentage of US adults with employer-based health insurance has declined close to 9% from 49.2% in 2008.
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‘Behind the Curve:’ Week Ending May 27, 2011

May 27, 2011

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: ... Read More »

Language, Sex, Violence Drive Support for Kid Book Bans

April 13, 2011

harris-availability-books-in-school-libraries-apr11.gifSix in 10 (62%) US adults say school libraries should not provide children with books containing explicit language, while close to half support banning books containing references to sex (45%) and violence (48%) from schools, according to results of a new Harris Poll.
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