January 20, 2012
By 2015, the dollar volume of goods sold through social media should rise sixfold, to $30 billion from $5 billion in 2011, according to [pdf] a Booz & Company estimate released in January 2012, which limited its estimate to hard goods such as electronics, apparel, and movie tickets. The company forecasts the market to almost double this year to $9 billion, of which the US will account for $3 billion, up from $1 billion in 2011. Indeed, while Booz & Company expects rest of the world revenues to increase by 400% between 2011 and 2015, its projections are even more aggressive for the US market, forecast to grow from $1 billion last year to $14 billion in 2015. Read More »
January 13, 2012
Only 39% of C-suite executives in the US and Western Europe say their company is making the most out of data generated by prospects or customers, and less than half say their firm communicates with customers and prospects in real time, according to [download page] a survey released in January 2012 by Empirix. Respondents also display different mindsets about how to deal with personal data: 54% say they recognize that their company must foster trust by protecting personal information, but 49% also say that their customers and prospects’ personal information is a key business asset. Read More »
December 29, 2011
53% of consumers who say they are active internet users do not believe that Facebook’s storefronts are committed to protecting them against fraud, with a further 23% saying they are unsure, according to [download page] a study released in December 2011 by ThreatMetrix in partnership with the Ponemon Institute. Read More »
December 16, 2011
55% of online consumers who have shopped in the past 90 days say that when making a digital purchase of under $25 they are concerned that the site will start sending them junk e-mail, closely followed by the proportion who cite a concern that their personal information will be sold to other merchants (54%), according to [download page] a PaymentOne survey conducted by Javelin Strategy & Research released in December 2011. Data from “Why Consumers Don’t Pay: Opportunities for Digital Commerce” indicates that a majority of active online shoppers are concerned that their credit card data would be intercepted or that unauthorized parties would access the information saved in the merchant’s database. Read More »
December 2, 2011
35% of Americans cite privacy concerns as their best description of the negative aspects or implications of a more technology-connected lifestyle, according to [pdf] a National Cyber Security Alliance (NCSA) and McAfee study released in November 2011. Data from the “2011 Internet Home Users Survey” indicates that 22% dislike the cost implications of new devices and connectivity/service plans, while 15% miss the face-to-face social connections with family, friends, and community. Read More »
December 1, 2011
51% of US consumers feel safest accessing the Internet with a desktop or laptop, while just 1 in 10 feel safest using their smart phone and only 4% using their tablet, according to [pdf] a National Cyber Security Alliance (NCSA) and McAfee study released in November 2011. Data from the “2011 Internet Home Users Survey” indicates that the remainder of the respondents either have only accessed the internet with a desktop or laptop (27%), or are unsure (9%) which device offers the safest way to access the Internet. Read More »
October 21, 2011
About seven in 10 (71%) of global consumers are willing to share their personal shopping data with brands online, according to new research from McCann Worldgroup released in October 2011. Data from “The Truth About Privacy” indicates that 5 times as many consumers will share their shopping data than will share their financial data online (14%).
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October 13, 2011
US and Canadian consumers display high degree of uncertainty about sharing their personal data with companies, according to an October 2011 survey from LoyaltyOne. Almost nine in 10 (88%) consumers say they feel companies are primarily collecting personal information for their own benefit, and 85% are often concerned about how much of their personal information is held by others.
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September 28, 2011
Cybercrime has been pervasive in the past year, hitting 431 million web users worldwide in the past year, according to [pdf] a September 2011 study from Norton by Symantec and StrategyOne. Data from the “Norton Cybercrime Report 2011″ indicates cybercrime-related losses in the past year totaled $388 billion USD.
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September 1, 2011
The top online retailers sent each of their subscribers 3.2 promotional emails on average during the week ending Aug. 26, 2011, according to the Retail Email Index from the Retail Email Blog. That’s up 6% week-over-week, up 5% from where it was four weeks ago, and up 21% year-over-year.
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