Archives by date

December 2007

Americans More Connected Online and Quite Ad-Tolerant

December 28, 2007

Within the span of eight months, the use of online and mobile devices for entertainment has rocketed among online US consumers, according to the second edition of the “State of Media Democracy” new-media survey from Deloitte & Touche, reports Reuters.  Read More »

Holiday Online Retail: Shopper Satisfaction Down in 2007

December 28, 2007

Customer satisfaction with online retail during the 2007 holiday season is down slightly from last year, according to the Holiday 2007 edition of the ForeSee Results Top 40 Online Retail Satisfaction Index.  Read More »

Shifts in Political Giving Toward Democrats among Top Voter Segments

December 28, 2007

Eight of the ten demographic segments most likely to contribute to a US presidential campaign – including the most affluent, influential and well-educated voters – made a majority of their contributions to Democratic candidates in the first half of 2007, according to a recent Nielsen analysis.  Read More »

Share of Online Searches by Engine, November 2007 (corrected)

December 28, 2007

Also see related stories/charts: From Hitwise: “Google’s Nov. Share of US Searches Surpasses 65% – Up 5% YOY“ From comScore: “Online Search Share, October & November 2007“ And additional info from comScore: “Google Ups Share of US Searches, Time Warner Closing Gap with Ask“ Nielsen Note: Effective with October 2007  Read More »

Top 10 Travel: Bus and Train Sites – November 2007

December 28, 2007

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Marketers’ Top Brand Strategies in 2007 – and Resolutions for 2008

December 27, 2007

Marketers’ biggest regret of 2007 was not investing enough in understanding customers (noted by 28% of marketers surveyed), according to Next Level SMG‘s first annual “Brand Strategy Trends Survey” of marketing executives.  Read More »

Mobile Phone Remains a Casual Gaming Platform, Despite Tech Advances

December 27, 2007

Consumers still perceive mobile phones as casual gaming devices, despite recent efforts to introduce more advanced games and features to the platform, according to a Parks Associates report on mobile and portable gaming.  Read More »

Enterprise Spam at 90% of Email Volume, Attachment-based Spam Up

December 27, 2007

Spam continues to account for nearly 90% of the total email volume received by large enterprises, and attachment-based spam made a comeback, according to November data collected by Proofpoint, Inc. (via MediaPost).  Read More »

Consumer Confidence Index Improves Moderately in December

December 27, 2007

The Conference Board Consumer Confidence Index, which had been declining since the summer, posted a slight increase in December and now stands at 88.6 (1985=100), up from 87.8 in November.  Read More »

Top 9 Online Trading Destinations – November 2007

December 27, 2007

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