Jun 23, 2008 | Email, Media & Entertainment, Paid Search, Retail & E-Commerce
For only the second time, Google Sites edged out Yahoo Sites among US web properties in May, after finally having overtaken Yahoo to take the top spot in April, according to a comScore Media Metrix monthly analysis of US consumer activity at online properties. With an...Jun 23, 2008 | Analytics, Automated & MarTech, Personalization, Retail & E-Commerce
Consumers both want and expect online merchants to provide personalized experiences and product recommendations based on shopping behavior, according to a MyBuys/e-tailing group survey of 1,345 online consumers. Among the highlights of the findings: Three out of four...Jun 23, 2008 | Brand Metrics, CPG & FMCG
Henry John Heinz said “to do a common thing uncommonly well brings success,” and Heinz Ketchup is apparent proof of that maxim, ranking consistently among top brands in Harris Interactive’s EquiTrend brand-equity study – and claiming the No. 1...Jun 23, 2008 | CPG & FMCG, Media & Entertainment, Retail & E-Commerce
Alcoholic beverage purchases may be somewhat recession-proof, with the declining economy having only a mild impact on consumers’ purchases at off-premise locations, such as grocery, liquor, convenience stores, warehouse clubs and other stores, according to...Jun 23, 2008 | Retail & E-Commerce
Note: To be considered, e-commerce sites must have had a minimum of 500K unique visitors during the month. Conversion rate data is based on visitor conversion rates, not session conversion rates: i.e., No. of unique customers/No. of unique...