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Carat Revises Global Ad Spend Growth ForecastsAugust 29, 2008

Carat revised downward its growth forecasts for global advertising expenditures in 2008 and 2009, predicting 4.9% growth in 2008 (vs. 6.0% it estimated in March) and a growth of 4.8% in 2009 (vs. a 4.9% estimate in March). The main driver of the reductions... READ MORE

Consumers Using More Coupons

Seven in ten consumers (72%) use more coupons now than six months ago, some three-quarters of them (equating to about half of all consumers) ascribe the increased use to the troubled economy, according to a recent study by Prospectiv, writes Brandweek?(via... READ MORE

US Mobile Web Surfing about to Surpass UK Levels

Mobile web usage is gaining traction in the United States and is poised to soon surpass usage in the United Kingdom, where consumers have accessed the internet from phones for years, according to data released by Bango. The top five countries accessing the... READ MORE

Personal Income and Consumer Spending Down in July

Personal income decreased 0.7% in July, after increasing 0.1% in June, according to the “preliminary” estimates released by the Bureau of Economic Analysis (BEA) of the US Department of Commerce, writes Retailer Daily. The difference reflects... READ MORE

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