Sep 30, 2009 | Pharma & Healthcare
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million US internet users. Hitwise measures more than 1 million unique...Sep 29, 2009 | Analytics, Automated & MarTech, Media & Entertainment, Mobile Phone, Technology
Mobile applications that provide news or reference services are the most frequently used by consumers over the longest periods of time and are most suited for subscription-based and ad-supported models, while more “gimmicky” entertainment-related apps are...Sep 29, 2009 | Analytics, Automated & MarTech, Media & Entertainment, Television
A record-breaking 161 million US viewers watched online video in August 2009, according to data from comScore’s Video Metrix Service, which also revealed that the average viewer watched 582 minutes, or nearly 10 hours, of online video during the month. August...Sep 29, 2009 | Agency Business, Analytics, Automated & MarTech, Trade Shows & Events
More than one-fourth of unemployed direct marketers in the US have been looking for work for 10 months or more, and the average duration of direct marketing? job searches far exceeds the national average for all American workers, according to a survey from Bernhart...