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Fewer Women Online Spending More TimeJuly 30, 2010

Women account for slightly fewer than half of global internet users but spend more time online than men, according to a new study from comScore. Women Account for 46% of Global Web Users “How Women Are Shaping the Internet” indicates that... READ MORE

adidas Captures 40% of World Cup Blog Mentions

Among major sponsors of the recently concluded World Cup soccer championship, adidas enjoyed a clear advantage in blog mentions, according to data from Sysomos. adidas Takes More than 4 in 10 Blog Mentions Using the query “company name” and... READ MORE

‘Behind the Curve:’ Week Ending July 30, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: Self Help and the Rise of OTC Medications Battle of the Light Beers... READ MORE

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