Archives by date

August 2010

Top Radio Advertisers – Hardware / Home Improvement – July 2010

August 31, 2010

Source: MediaGuide  Read More »

Older Adults Double SocNet Use

August 31, 2010

US adults 50 and older have increased their social networking use from 22% to 42% in the past year, according to data from the Pew Internet & American Life Project.  Read More »

Choices Limit Healthy Eating

August 31, 2010

A conscious decision to treat oneself is the leading reason global consumers do not eat healthily, according to new data from The Nielsen Company.  Read More »

Magazines Post Gains in Ad Revenues, Pages

August 31, 2010

For the first time in nine quarters, both total magazine pages and rate-card-reported revenue posted gains during Q2 2010, according to Publishers Information Bureau (PIB). Q2 Ad Revenue Grows 5.7% During Q2 2010, magazine rate-card-reported advertising revenue closed at roughly $5.2 billion, generating a 5.7% increase against the same period  Read More »

High-tech Auto Systems Become More Common

August 31, 2010

Satellite radio and navigation systems are becoming increasingly prevalent in new vehicles as consumer interest in high-tech features continues to grow, according to the J.D. Power and Associates 2010 U.S. Multimedia Quality and Satisfaction Study.  Read More »

Top Radio Advertisers – Beer and Malt Beverage – July 2010

August 30, 2010

Source: MediaGuide  Read More »

Mature Consumers Seek Edgy Brands

August 30, 2010

A growing audience of experienced, less-easily shocked, outspoken consumers appreciate brands that are a little bit more daring and outspoken, according to consumer insights firm trendwatching.com.  Read More »

’80s Rockers Break the Bank

August 30, 2010

Four of the 10 highest-paid musical performers from June 2009-June 2010 started their careers or were active in the 1980s, according to a ranking by Forbes.  Read More »

Americans Visit Gambling, Retail, Travel Sites

August 30, 2010

The gaming, retail and travel site categories were among the most popular with US consumers in July 2010, according to Media Matrix data from comScore.  Read More »

Mortgage Loan Modifications Miss Mark

August 30, 2010

Mortgage servicers more often miss on delivering key service practices during the loan modification process than during the loan origination process, according to the J.D. Power and Associates 2010 U.S. Primary Mortgage Servicer Satisfaction Study.  Read More »