Mobile Owners Show Keen Interest in Location-Based Services

Mobile location-based services (LBS) are poised to go mainstream, finds TNS in April 2012 survey results. Although use of LBS is not yet widespread, at 19% of the 48,000 mobile owners surveyed across 58 countries, 62% of those not currently using LBS say they are...

Top 10 Cable TV Engagement, Week of Apr. 9-15, 2012

Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average percentage of the program viewed, divided by the average...

Top 10 TV Engagement, Week of Apr. 9-15, 2012

Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average percentage of the program viewed, divided by the average...

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