Aug 31, 2012 | Analytics, Automated & MarTech, B2B, Data-driven, Email, Media & Entertainment, Retail & E-Commerce, Travel & Hospitality
Email volume rose 10.1% year-over-year in Q2, though the quarter-over-quarter rise was more muted, at 2%, according to [download page] the Experian CheetahMail 2012 Q2 email benchmark report. The travel industry saw standout year-over-year volume growth of 41.3%, with...Aug 31, 2012 | Analytics, Automated & MarTech, Data-driven, Email, Mobile Phone, Retail & E-Commerce, Social Media, Travel & Hospitality
Online shopping takes place across multiple screens, according to [pdf] August 2012 research conducted by Sterling Brands and Ipsos on behalf of Google. The survey found 2 in 3 respondents using multiple devices sequentially to shop online, with the path to purchase...Aug 31, 2012 | CPG & FMCG, Food & Restaurants, Promotions, Coupons & Co-op, Radio, Retail & E-Commerce, Social Media
49% of more than 28,000 online consumers in 56 countries around the world surveyed in Q1 2012 said they had bought a grocery product online in the previous month, per results from a Nielsen study released in August 2012. The internet also counted as a resource for 61%...Aug 31, 2012 | Analytics, Automated & MarTech, Customer Service & Experience, Data-driven, Financial Services, Mobile Phone, Personalization, Telecom, Uncategorized
Telecommunications marketers are seeing a need to forge stronger relationships with their customers, per results [download page] from a CMO Council survey sponsored by Ricoh. Asked their top 3 customer engagement priorities for the year ahead, 47% said they would...