B2B Demand Gen Channels Ranked by Cost-per-Lead

B2B Demand Gen Channels Ranked by Cost-per-Lead

Which channels provide the lowest costs-per-lead for B2B marketers? Given that a recent Ascend2 report found that the majority of marketers are seeing steady or increasing costs-per-lead, a new report from Software Advice provides timely and intriguing data on the...

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