Source: Netflix Notes: Netflix turned in another strong quarter on the international front, according to its latest revenue report. In fact, with roughly 3.5 million new paid subscribers internationally, Q4 marked the service’s largest quarter of growth...
Source: Ipsos Notes: Roughly 1 in 3 new car buyers say that the audio brand in their next car will have a significant impact on their purchase consideration, and that figure rises to about half of respondents when it comes to top-rated audio system brands such as Bose...
Over the past 5 years, marketing has had to more closely align with sales, service and support to truly connect the customer experience, say respondents to a new study [download page] from the CMO Council and Pegasystems. The survey of more than 150 marketers (60%...
Almost three-quarters of enterprise marketers feel that their marketing team is extremely (34%) or very (39%) effective at telling their brand story, reports Skyword in a recent study [download page]. Based on a survey of 190 marketers at organizations with more than...
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million US internet users. Each month, Hitwise measures more than 20...
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