Source: Pew Research Center Notes: Some 88% of adults in South Korea – including 100% of 18-34-year-olds – own a smartphone, making this the top country for smartphone ownership of the 40 surveyed by the Pew Research Center. Australia (77%), ahead of...
Source: Shullman Research Center Notes: Several demographic and attitudinal attributes of Millennials (18-34) differ by age band, per a new report from the Shullman Research Center, with these variances reflected in their financial goals. For example, having enough...
Subscription video-on-demand (SVOD) services such as Netflix and Hulu account for almost two-thirds of all online video viewing, says RealityMine in reporting the results of USA TouchPoints eDiary data of 7,763 US panelists who watch video on a TV or other device....
Source: eMarketer Notes: For the first time this year more than half (50.3%) of the US population will use Facebook at least once a month, according to a recent eMarketer forecast. Of the 5 social networks tracked, Instagram will have the fastest growth, growing from...
More than one-third (37%) of US adults have decided not to do business with a company because of something they learned about how the company conducts itself, and that figure rises to 57% among “opinion elites” who are more informed, engaged and involved...