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Top 20 B2B Marketing Charts of 2016

Top 20 B2B Marketing Charts of 2016Our most popular B2B-related charts as determined by you, our readers.January 30, 2017

From content marketing and digital initiatives to demand generation, vendor relationships and programmatic advertising, our collection of 2016’s top B2B marketing charts (B2C deck found here) presents an intriguing array of data from both strategic and... READ MORE
How Customer Service is Working With Marketing

How Customer Service is Working With MarketingTwo-thirds of service professionals say they share common goals and metrics with marketing.

Customer service and marketing are becoming more intertwined, especially considering the impact that service experiences can have on customer retention and loyalty. A new report from Salesforce [download page], based on a survey of more than 2,600 service... READ MORE

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