left
right

New Vehicle Sales Up from June, Down from Year ago

New Vehicle Sales Up from June, Down from Year ago

July’s new vehicle sales (including fleet sales) will have totaled 1.26 million units, a 3.3% decrease from July 2007 and a 6.3% increase from June 2008, according to estimates by Edmunds.com.

July 2008 had 26 selling days, two more than last July 2007. When adjusted for that difference, sales decreased 10.7% from July 2007, Edmunds said:

edmunds-july-2008-new-car-sales-estimates.jpg

“The combined market share for compact cars, compact trucks and compact SUVs is near its all-time high,” said Jesse Toprak, Executive Director of Industry Analysis for Edmunds.com. “We expect these three segments to make up around 35% of the total market in July, compared to just 23% in July of 2003.”

The combined monthly US market share for Chrysler, Ford and General Motors (GM) domestic nameplates is estimated to be 44.4% in July 2008, down from 49.4% in July 2007 and down from 46.4% in June 2008.

Other Edmunds.com estimates:

  • Chrysler will have sold 117,000 units in July, down 14.8% compared with July 2007 and up 0.2% from June 2008, resulting in new-car market share of 9.3% for Chrysler in July, down from 10.6% in July 2007 and down from 9.9% in June 2008.
  • Ford will have sold 176,000 units in July, down 7.4% compared with July 2007 and up 3.1% from June 2008, resulting in new-car market share of 14.0% in July, down from 14.6% in July 2007 and down slightly from 14.4% in June 2008.
  • GM will have sold 266,000 units in July, down 15.7% compared with July 2007 and up 1.3% from June 2008. GM’s market share is expected to have reached 21.1% of new vehicle sales in July, down from 24.2% in July 2007 and down from 22.2% in June 2008.
  • Honda will have sold 160,000 units in July, up 13.3% from July 2007 and up 12.1% from June 2008. Honda’s market share is expected to have reached 12.7% in July, up from 10.8% in July 2007 and up from 12.0% in June 2008.
  • Nissan will have sold 88,000 units in July, up 0.2% from July 2007 and up 16.0% from June 2008. Nissan’s market share is expected to have reached 7.0% in July, up from 6.7% in July 2007 and up from 6.4% in June 2008.
  • Toyota will have sold 217,000 units in July, down 3.3% from July 2007 and up 12.1% from June 2008. Toyota’s market share is expected to have reached 17.2% in July 2008, even from 17.2% in July 2007 and up from 16.3% in June 2008.
Advertisement

Related stories

Comments

Comments are closed for this entry.
Advertisement
Advertisement

Major Media Categories

Advertisement
Latest marketing research Online marketing trends Media planning news