left
right
CHART CLOSE-UP FROM THE STORY:
LinkedIn Traffic Up 323% in One Year »
scroll down to read the full story
hitwise-linkedin-and-email-visits-july-2007.jpg

LinkedIn Traffic Up 323% in One Year

The market share of US visits to LinkedIn was up 323% in the past year (week ended 7/7/07 vs. week ended 7/8/06), and up 17% in the past four weeks alone (week ended 7/7/07 vs. week ended 6/8/07), according to Hitwise.

As of last week, LinkedIn ranked No. 23 in the Hitwise Employment and Training category, writes Hitwise’s LeeAnn Prescott.

hitwise-linkedin-internet-visits-july-2007.jpg

Interestingly, LinkedIn users are much more apt to be using Gmail than the online population as a whole, according to Hitwise.

As of last week, Yahoo Mail led over Gmail in market share of total US visits by more than 10 to 1, but the amount of upstream traffic from Yahoo Mail that Linked In receives is just three times that of Gmail, according to Prescott.

That relationship can be seen by examining these two charts side by side:

hitwise-linkedin-and-email-visits-july-2007.jpg

“It appears that LinkedIn still has early adopter appeal, just as Gmail does, and is poised for even greater growth as the word gets out,” concludes Prescott.

TODAY'S MARKETINGCHARTS STORIES

Business Leaders Voraciously Consume Print, TV, Internet

Despite recent gloom-and-doom reports for some traditional print and broadcast media, the highest echelon of C-Suite business executives...

Moms Put Kids at Top of Gift List, Scrimp on Adults

An overwhelming majority (87%) of moms say they plan to cut spending this holiday season, and 27%...

Study Finds UK Men & Women Most Promiscuous

Men and women in Great Britain rank first among those in industrialized western nations on the international “Promiscuity...

Radio Continues Downward Spiral, Online Only Hope

By the end of 2008, revenue growth in the radio industry is expected to have fallen 7%, the...

Holiday Shopping Shifts Online for Convenience, Price

Consumers will continue to shift their gift buying online this holiday season, citing convenience, time constraints, and price...