left
right
CHART CLOSE-UP FROM THE STORY:
LinkedIn Traffic Up 323% in One Year »
scroll down to read the full story
hitwise-linkedin-internet-visits-july-2007.jpg

LinkedIn Traffic Up 323% in One Year

The market share of US visits to LinkedIn was up 323% in the past year (week ended 7/7/07 vs. week ended 7/8/06), and up 17% in the past four weeks alone (week ended 7/7/07 vs. week ended 6/8/07), according to Hitwise.

As of last week, LinkedIn ranked No. 23 in the Hitwise Employment and Training category, writes Hitwise’s LeeAnn Prescott.

hitwise-linkedin-internet-visits-july-2007.jpg

Interestingly, LinkedIn users are much more apt to be using Gmail than the online population as a whole, according to Hitwise.

As of last week, Yahoo Mail led over Gmail in market share of total US visits by more than 10 to 1, but the amount of upstream traffic from Yahoo Mail that Linked In receives is just three times that of Gmail, according to Prescott.

That relationship can be seen by examining these two charts side by side:

hitwise-linkedin-and-email-visits-july-2007.jpg

“It appears that LinkedIn still has early adopter appeal, just as Gmail does, and is poised for even greater growth as the word gets out,” concludes Prescott.

TODAY'S MARKETINGCHARTS STORIES

Marketers Adopt Emerging Channels

More than eight in 10 marketers plan to leverage at least one emerging marketing channel in the next...

Digital, Cable News Audiences Only Media to Grow in 2009

For the third consecutive year, only digital and cable news saw audiences grow among the key sectors that...

Private Label CPG Dollar, Unit Sales Continue Growth

For the second straight month, private label CPG dollar and unit sales both rose in February 2010. According...

Behind the Curve: Week Ended March 19, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts...

Top 10 House and Garden Websites - February 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB,...

Renewable Energy Report - Click Here!
advertisement