Twitter users rated only 36% of the tweets they received as worth reading, while they expressed ambivalence about 39% and said 25% were not worth reading, according to [pdf] research released in January 2012 by Carnegie Mellon University (CMU), which looked at data gleaned from December 2010 to January 2011. “Question to followers” tweets were [...] More »

2011 saw a 300% growth in barcode scanning compared to 2010, and a 1000% increase over 2009, according to [download page] a report released in February 2012 by Scanbuy. In fact, Q4 2011 alone saw more scans than 2009 and 2010 combined. Mid-November through December proved a significant period of new user activation, serving as [...] More »

The online merchants who comprise the MarketLive Performance Index made significant year-over-year gains in areas such as visitors and revenues during Q4 2011, according to [download page] a February 2012 report from MarketLive. Results from “The MarketLive Performance Index Vol. 17″ indicate revenue among year-over-year sites rose 20.3% compared to Q4 2010, while visits increased [...] More »

The average US consumer celebrating Valentine’s Day this year will shell out $126.03 on traditional merchandise, up 8.5% from last year’s $116.21, and marking the highest average in the NRF Valentine’s Day Consumer Intentions and Actions Survey’s 10-year history, according to the February 2012 survey, conducted by BIGinsight. Total spending for the day is expected [...] More »

Facebook advertising revenue reached $3.15 billion in 2011, representing an increase of almost 69% from $1.87 billion in 2010, and more than tripling from $764 million in 2009, according to the February 2012 prospectus it filed in conjunction with its initial public offering (IPO). The $3.15 billion in advertising revenue equaled 85% of the social network’s [...] More »