4 in 10 Millennial Smartphone Users Listen to Podcasts on Their Devices At Least Monthly

September 30, 2015

This article is included in these additional categories:

Boomers & Older | Digital | Media & Entertainment | Mobile Phone | Youth & Gen X

comScore-Use-Smartphones-Listen-Podcasts-by-Age-Sept2015Source: comScore [download page]

    Notes: Some 29% of smartphone-owning adults listen to podcasts using their smartphones at least once a month, with that figure reaching 41% among 18-34-year-olds, according to a recently-released report from comScore. The survey indicates that 18-34-year-olds are 44% more likely than the average smartphone-owning adult to listen to podcasts on their device at least once a week (26% vs. 18%).

      Related: Online Radio’s Reach Continues to Grow

        About the Data: The results are based on a survey of 1,084 smartphone-using adults in the US.

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