US Brands’ Facebook Response Rates During H1 2014

Socialbakers-US-Brand-Facebook-Response-Rates-in-H1-July2014

    Source: Socialbakers

      Notes: Only 38% of Facebook user wall posts were responded to by US brands in June, far below the 65% threshold considered “socially devoted” by Socialbakers. T-Mobile was the top brand by this measure during each month of the year-to-date, responding to more than 90% of users’ wall posts.

        Related: Q1 2014 Social Care: Facebook Response Rates Hit New High