left
right
CHART CLOSE-UP FROM THE STORY:
Music Ups and Downs: Online and Mobile vs. Physical; Spenders vs. Spend »
scroll down to read the full story
emarketer-music-spending-per-capita-1980-2006.jpg

Music Ups and Downs: Online and Mobile vs. Physical; Spenders vs. Spend

Weighed down by plummeting CD sales, the global recording industry is struggling to find its footing in a rapidly changing marketplace, with spending on physical music down as online and mobile formats gain momentum, according to eMarketer.

Worldwide spending on recorded music will decline from $31.8 billion in 2006 to $26.2 billion in 2011, it forecast:

emarketer-recorded-music-spending-worldwide-2006-2011.jpg

Similarly, US spending on recorded music is expected to drop from $11.5 billion to $9.3 billion during the same period.

Ups and Downs

Previous forecasts were higher, but faster-than-expected declines in sales of physical recordings in key markets resulted in a downward revision as digital growth has not fully compensated for the declines, according to a current eMarketer report, “Recorded Music: Digital Falls Short.”

Per-capita music spending in the US has been on a downward trend, offsetting the increases in the number of music buyers, according to eMarketer’s calculations (based on Bridge Ratings and US Census Bureau data):

emarketer-music-spending-per-capita-1980-2006.jpg

Online and Mobile Growing

The online and mobile segments, which in 2007 accounted for 15% of worldwide recorded music spending, will grab nearly 40% of the total music spend in 2009, according to eMarketer:

emarketer-recorded-music-spending-worldwide-by-segment-2006-2011.jpg

Moreover, in 2011, the online and mobile music spending will make up more than half of the worldwide total, it forecast.

TODAY'S MARKETINGCHARTS STORIES

Marketers Adopt Emerging Channels

More than eight in 10 marketers plan to leverage at least one emerging marketing channel in the next...

Digital, Cable News Audiences Only Media to Grow in 2009

For the third consecutive year, only digital and cable news saw audiences grow among the key sectors that...

Private Label CPG Dollar, Unit Sales Continue Growth

For the second straight month, private label CPG dollar and unit sales both rose in February 2010. According...

Behind the Curve: Week Ended March 19, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts...

Top 10 House and Garden Websites - February 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB,...

Renewable Energy Report - Click Here!
advertisement