Behind the Curve: Week Ended March 19, 2010
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek:
Enterprise Mobile Data Revenues to Reach $43B by 2014
comScore Releases European Study Highlighting the View-Through Impact of Online Display Advertising
Olympics All the Buzz in February
Subaru and Hyundai Mark Significant Growth in Brand Equity, Sales
The Return of the Multi-Generational Family Household
What Do Historical Ratings Mean for Tiger’s Masters Return?
Retweets, Mentions and Followers: Managing Twitter, part 2
Email Marketing Joins Google Apps Marketplace
Google Says Mobile Ad Rates to Exceed PC-based Search