Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average percentage of the program viewed, divided by the average percentage viewed for all programs of that duration (i.e. 30 min, 60 min, or 120 min).
Instagram Makes Gains Among Teens’ Favorite Social Media Platforms, Overtaking Snapchat
Instagram and Snapchat have divergent trends that recall… the Fall of 2015?