Top 10 Viral Videos - August 2009
Viral videos from UK companies Bensons for Beds and Johnnie Walker, and international electronics giant Sony topped the list of the 10 viral campaigns and videos selected by video-content distributor Goviral as the most interesting and innovative in August 2009.
The videos on the list use various approaches to hold viewers’ attention - ranging from humor to education to building anticipation for real-world events and showcasing stunts. They also bring into clear perspective the international nature of viral video and how various companies are using these vehicles to build global brand awareness.
The top 10 picks for August, with links to view on YouTube:
- Bensons for Beds - Mattress Dominoes, agency: Wand
- Johnnie Walker - The Walk, agency: BHH London
- Sony - Twilight Football, agency: Dare/OMD/GoViral
- Inspired Bicycles - Danny MacAskill
- Microsoft - Giant Waterslide, agency: MRM Worldwide
- Red Bull - Times Square Pit Stop
- MSI - Laptop Tricks
- ABSOLUT – Differently, agency: TBWA/CHIAT/DAY New York
- Nokia - Booklet 3G, agency: Wieden & Kennedy, JWT
- HP - You on You Project, agency: Goodby Silverstein & Partners
About the rankings: Goviral issues a monthly top-10 list of viral video rankings on its site, including additional commentary about the videos.
September 25th, 2009 at 8:24 am
Cool videos! The first one is very creative and original, my fav.
October 13th, 2009 at 11:07 am
How can these be top 10 virals when some of them have no more than 9000 views.
That is not viral!
October 13th, 2009 at 11:56 am
Rupert — If you look at how these videos were selected, as the “most interesting and innovative,” you’ll see that the ranking is not based on traffic or the number of visitors. -victoria@marketingcharts.com
October 31st, 2009 at 1:04 pm
how is an ad viral with less than a million views?
November 2nd, 2009 at 8:36 am
See above. It’s based on GoViral’s determination of most interesting and innovative — not on number of views. -Victoria@marketingcharts.com