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The Majority of Our Time Online Is Spent With These Two Main Categories

The Majority of Our Time Online Is Spent With These Two Main CategoriesThink Millennials spend the most time with social media? Think again.November 29, 2017

American adults spend half of their online time with two content categories – Entertainment and Search Engines/Social Networking. That’s according to a new Nielsen report [download page], which shows that Search & Social is the leading... READ MORE
Which Content Categories Are Being Shared on Which Devices?

Which Content Categories Are Being Shared on Which Devices?Different content categories tend to see different sharing tendencies across social channels. As it turns out, they see distinct sharing activity across devices, too. October 14, 2014

How do consumers share various categories of content – such as business and finance or shopping? Recent research from ShareThis has demonstrated which social channels are preferred for different types of categories. Now, new data provided to... READ MORE
Fastest-Growing Mobile App Categories, by Time Spent

Fastest-Growing Mobile App Categories, by Time SpentOverall time spent with mobile apps is up by 21% year-over-year, with three categories in particular experiencing a rapid increase.September 18, 2014

Source: Localytics Notes: The overall amount of time spent with mobile applications grew by 21% between August 2013 and last month, per Localytics data, with that increase spurred largely by an increase in the average number of app launches per month. The... READ MORE

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