Top 10 TV Engagement, Week of Jun 11-17, 2012

June 28, 2012

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Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average percentage of the program viewed, divided by the average percentage viewed for all programs of that duration (i.e. 30 min, 60 min, or 120 min).

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Top 10 TV Engagement, Week of Jun 11-17, 2012

This article is included in these additional categories:

Article

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4 Points About the State of Streaming

Organizations’ Generative AI Use Most Prevalent in Marketing and Sales

Americans’ Alcohol Preferences Remain Relatively Steady, Though Liquor Overtakes Wine

Exclusive Content Proves A Big Draw for SVOD Subscriptions

Vast Majority of Companies Say They’re Measuring the Performance of Their Content

B2B Event Organizers Prioritizing Attendance and Engagement

Viewers Becoming Familiar with Shoppable TV Ads

Improved B2B Marketing and Sales Alignment Bodes Well for Growth

TV Viewers Continue to Prefer Ad-Supported Platforms

Growth of Commercial MarTech Use Spurs More Replacements

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Top 10 TV Engagement, Week of Jun 11-17, 2012

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