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US Online and Traditional Media Advertising Outlook, 2022-2026

US Online and Traditional Media Advertising Outlook, 2022-2026

A comprehensive look at 10 advertising markets in the US, including some milestones to come.

Online Video’s Now the Fastest-Growing Ad Medium Globally

Online Video’s Now the Fastest-Growing Ad Medium Globally

By 2024, social media is expected to account for 1 in every 4 advertising dollars spent globally.

Here’s How Marketing Budgets Are Being Divvied Up Across Online and Offline Channels

Here’s How Marketing Budgets Are Being Divvied Up Across Online and Offline Channels

The largest share of online budgets is being spent on paid social, while events get the biggest piece of the offline pie.

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