Customer Satisfaction Articles

Additional categories:

Youth Seem Hard to Please in Their Customer Interactions

Automotive, Boomers & Older, Brand Loyalty & Purchase Habits, Brand Metrics, Brand-Related, CPG & FMCG, CSR & Environmental, Customer Engagement, Customer Experience, Customer Satisfaction, Customer Service & Experience, Customer-Centric, Demographics & Audiences, Digital, Financial Services, Food & Restaurants, Government & Politics, Industries, Media & Entertainment, Retail & E-Commerce, Social Media, Technology, Travel & Hospitality, Youth & Gen X

Fewer than half of Gen Zers are satisfied with their interactions with retail companies.

Fewer People Report Using Facebook to Evaluate Local Businesses

Cross-Media & Traditional, Customer Experience, Customer Satisfaction, Customer-Centric, Local & Directories / Small Biz

Most look to Google to evaluate local businesses.

Shoppers: Convenience Matters More for Discovery than Transaction

Customer Engagement, Customer Experience, Customer Satisfaction, Customer Service, Customer Service & Experience, Customer-Centric, Digital, Email, Industries, Personalization, Retail & E-Commerce

The majority share of shoppers say convenience matters most when finding products.

What’s in Today’s MarTech Toolkit?

Analytics, Automated & MarTech, B2B, Customer Relationship Management, Customer Satisfaction, Customer-Centric, Data-driven, Industries, Lead Generation & Management

About 9 in 10 are using a CRM system.

Satisfaction High with Streaming Media Services, Lower with ISPs

Brand Loyalty & Purchase Habits, Brand-Related, Customer Experience, Customer Satisfaction, Customer-Centric, Financial Services, Food & Restaurants, Government & Politics, Industries, Media & Entertainment, Pharma & Healthcare, Retail & E-Commerce, Technology, Telecom

A good customer experience is likely to lead to customer loyalty, trust and advocacy, and some sectors are doing better than others at creating a satisfying experience. A recent report [download page] from Qualtrics’ XM Institute shows which global sectors are getting...

More People Report Leaving Reviews Online for Positive than Negative Experiences

Customer Experience, Customer Satisfaction, Customer-Centric, Digital, Industries, Retail & E-Commerce, Social Media

Consumers are more likely to leave reviews when a product is excellent than when it's unsatisfactory. This is according to a Q1 2021 consumer trends report [download page] from Jungle Scout. The survey of more than 1,000 adults in the US reveals that of those who...

What Drives Brand Affinity for B2B Companies?

B2B, Brand Loyalty & Purchase Habits, Brand Metrics, Brand-Related, Customer Satisfaction, Customer Service, Customer-Centric, Industries

In their quest to build brand affinity with their customers, B2B professionals look to several attributes. A recent report [download page] from Provoke Insights found that the top 2 drivers appear to be brand trust and customer service. When the close to 200 B2B...

Nearly Half of Consumers Would Change Their Purchase Behavior as a Form of Feedback

Boomers & Older, Brand Loyalty & Purchase Habits, Brand-Related, Customer Satisfaction, Customer Service & Experience, Customer-Centric, Demographics & Audiences, Digital, Industries, Market Research, Social Media, Youth & Gen X

More than 8 in 10 (85%) consumers share their opinion with brands by taking surveys, making this the most popular method of giving feedback. A recent report [download page] from DISQO shares this and other insights into how and why consumers choose to make their voice...

Surprise: In Some Areas, Americans Think They’ll Shop More Offline in the Future

CPG & FMCG, Customer Satisfaction, Customer-Centric, Demographics & Audiences, Food & Restaurants, Global & Regional, Industries, Media & Entertainment, North America, Retail & E-Commerce, Spending Trends, Technology, Travel & Hospitality

With retail e-commerce sales in the US continuing to grow at double-digit rates, it may come as a surprise that some consumers are actually looking to spend more offline in the future in certain categories, per a recent study [download page] by MiQ. When consumers in...

How High-Growth B2B Companies Get the Most Out of Sales Coaching

Analytics, Automated & MarTech, B2B, Business of Marketing, Customer Engagement, Customer Satisfaction, Customer Service, Customer-Centric, Industries, Staffing

One of the complaints the majority of B2B buyers have about vendors is that they are too busy selling their products and services to listen to their needs. With this in mind, a survey [download page] from ValueSelling Associates and Training Industry shows that high...

Retail Banks Overtake Credit Unions in Customer Satisfaction

Customer Experience, Customer Satisfaction, Customer Service, Customer-Centric, Financial Services, Industries

For years credit unions have enjoyed a higher level of customer satisfaction than retail banks in the US. This trend changed in 2019 when, according to customer satisfaction data [download page] from the American Customer Satisfaction Index (ACSI), retail banks...

Marketers Are Looking At Retention and Satisfaction Rates to Determine CX Success

Analytics, Automated & MarTech, Customer Experience, Customer Satisfaction, Customer Service & Experience, Customer-Centric

Marketers in both B2B and B2C sectors view optimizing customer experience as one of the biggest opportunities for this year, but how are they measuring the success of their customer experience efforts? A recent Ascend2 survey [download page] of roughly 300 B2B and B2C...

« Older Entries

Next Entries »

Get charts in your inbox.

Signup to our free newsletter.

Customer Satisfaction Articles

Additional categories:

Fewer People Report Using Facebook to Evaluate Local Businesses

Shoppers: Convenience Matters More for Discovery than Transaction

What’s in Today’s MarTech Toolkit?

Surprise: In Some Areas, Americans Think They’ll Shop More Offline in the Future

How High-Growth B2B Companies Get the Most Out of Sales Coaching

Retail Banks Overtake Credit Unions in Customer Satisfaction

Marketers Are Looking At Retention and Satisfaction Rates to Determine CX Success

Get charts in your inbox.

Success!

View our privacy policy here

Surprise: In Some Areas, Americans Think They’ll Shop More Offline in the Future

Pin It on Pinterest