Youth Seem Hard to Please in Their Customer Interactions

Youth Seem Hard to Please in Their Customer Interactions

Fewer than half of Gen Zers are satisfied with their interactions with retail companies.

What Makes A Brand Best-in-Class on Social?

What Makes A Brand Best-in-Class on Social?

In the eyes of consumers, offering strong customer service is one of the top traits that make a brand best-in-class on social media. However, a report [download page] from Sprout Social shows that fewer marketers view customer service as important in their quest to be...

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