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8 in 10 Marketers Say Their Customer Engagement is Data-Driven

8 in 10 Marketers Say Their Customer Engagement is Data-Driven

Some 8 in 10 (81% of) marketing leaders believe that they must transform their marketing in order to be competitive. That said, these leaders remain optimistic, with the latest State of Marketing report [download page] from Salesforce revealing that two-thirds expect...

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