Food & Restaurants Charts

Half of Out-of-Home’s Top Advertisers Doubled Their Spend Year-over-Year in Q3

Out-of-home advertising revenues grew by 38% year-over-year in Q3.

2 in 3 US Teens Follow Influencers. Which Types Are Most Popular?

Music and gaming influencers tend to be most popular among US teens.

Which Health and Wellness Activities Are Gaining – and Losing – Steam?

US adults are more likely to turn to online sources and social media than a family doctor for information on managing health and wellness.

US Adults Think Celebrities & Influencers are More Effective Promoting Alcohol Than Food or Household Products

The data is different when looking at consumers globally, though.

2021’s Top Brands Ranked by Customer Loyalty

Amazon has retained its spot at #1 for the fifth consecutive year.

Here’s One Reason Why Marketers Obsess Over the Customer Experience

More than 6 in 10 consumers around the world have decreased or stopped spending with an online retailer after a very poor experience.

Out-of-Home Ad Revenues Register Uptick in Q2

Out-of-home advertising revenues grew by 37.9% year-over-year in Q2.

Consumers’ Preferred Sponsorship Areas Aren’t Limited to Sports

However, consumers are most likely to say that football is where sponsorships will be meaningful to them.

As IOS 14.5+ Adoption Grows, Which App Categories Are Seeing the Highest – and Lowest – IDFA Presence?

New IDFA restrictions have prompted advertisers to shift more of their mobile app ad spend towards Android.

Where Does Gen Z Want to Up Its Spending?

As the world deals with the ongoing pandemic, people are headed back to work, school and restaurants, and some Gen Zers are planning to spend more. A July survey from Morning Consult (fielded just before the Delta variant gained a strong foothold) found that one-third...

People Have Been Relying on These Digital Services Most

Through the pandemic, people have relied on digital services more than ever. Per a report [pdf] from AppDynamics, more than 8 in 10 (84% of) US consumers say digital services made a positive impact on their lives during the pandemic, in part because digital services...

What Percentage of Podcast Ad-Driven Traffic Buys?

Podcast listenership is expected to grow this year. This is good news for advertisers who plan to increase their podcast ad spending. Along with benefits such as high engagement, podcast advertising conversion rates are better or on par with other channels, according...