Almost 1 out of every 2 instances of a user being shown the prompt results in that user consenting.
1 in 5 American adults like shopping in-store less now than before the pandemic.
A slight majority say that increasing food prices are making it hard for them to afford the food they usually buy.
Instagram is the third-favorite, but the most widely used on a monthly basis.
More people are planning an in-person celebration this year.
Millennials eye the mental health benefits of CBD use more than other adults.
Apple retains the top spot, yet again.
Not only that, but the gap looks like it’s widening.
Digital is expected to account for 55.5% of total global ad spend in 2022.
About 1 in 5 US adults surveyed follow a meat reduction diet.
The median post engagement rate on Instagram across all industries analyzed is 0.67%.
Fewer than half of Gen Zers are satisfied with their interactions with retail companies.
Asia accounts for almost half (45%) of all online FMCG sales.
Last year was a bumper year for podcast ad spending.
For all but the largest 25 publishers, the actual amount of ad spend in play was a little over $28 billion.
Music and gaming influencers tend to be most popular among US teens.
US adults are more likely to turn to online sources and social media than a family doctor for information on managing health and wellness.
US Adults Think Celebrities & Influencers are More Effective Promoting Alcohol Than Food or Household Products
The data is different when looking at consumers globally, though.