Areas of Growing Emphasis for Comms Pros Articles

The percentage of communications professionals who say that the level of emphasis their organization is applying to the following activities is increasing this year:

  • DE&I programs
  • Thought leadership
  • Data & analytics
  • Storytelling
  • Comms strategy
  • Comms measurement
  • Internal comms
  • ESG programs
  • In-person events
  • Virtual events
  • Influencer marketing

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