B2B Marketers’ Biggest Go-to-Market Priority Articles

DGRFolloze Top B2B GTM Priority Sept2021

B2B marketers cite their biggest go-to-market priority in the aftermath of COVID-19 from the following options:

  • “Achieve better alignment with sales”
  • “Expand the scope of responsibilities to include full customer lifecycle marketing”
  • “Improve account-based marketing programs”
  • “Bolster our overall digital marketing programs for a digital-only marketplace”
  • “Strengthen partner and channel programs to drive other sources of revenue”

Pin It on Pinterest