The percentage of B2B sales professionals who agree, are neutral about, or disagree with the following statements:
- The pandemic has clarified where we need to focus our digital selling strategy moving forward
- Our digital strategy is instrumental to our recovery
- I am meeting my objective through increased use of digital tools to sell
- We will transition to digital selling techniques faster than planned
- I’m armed with digital tools to achieve my goals, but our customers and prospects are distracted and less responsive
- Our business may not recover from the pandemic and global recession
