B2B Seller Behaviors Considered “Buyer First” Articles

LinkedIn B2B Sellers Behaviors Considered Buyer First June2021

The percentage of B2B buyers who say the following seller behaviors are “important” or “very important”:

  • Staying actively engaged after the sale to ensure value delivery
  • Being completely transparent about pricing
  • Offering product tests, training, and trials
  • Providing free and easy access to product reviews and other content
  • Aligning with the buyer’s success metrics related to the purchase
  • Recommending different products/companies if the product doesn’t fit the buyer’s needs

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