The percentage of Fortune 500 marketers who plan to significantly or slightly increase their spending on the following channels over the next 2 years as a result of the trend against cookies:
- Social Media Marketing
- Paid Search/SEM
- Organic Search/SEO
- Email Marketing
- Events/Tradeshows/Conferences
- Influencer Marketing
- Partnership Marketing
- Over-the-Top Advertising (OTT)
- Programmatic Ad Networks
- Offline Ads/Direct Mail
- Podcasts