Heavy Radio Listeners’ Shopping Intentions Articles

Nielsen Heavy Radio Listener Shopping Intentions Dec2020

The percentage of heavy radio listeners, compared to the average US adult, who intend to do the following in the coming month:

  • Order take out
  • Shop non-groceries (other than major purchase)
  • Shop clothes at a store/department store
  • Visit coffee shops/cafes
  • Dine out quick serve/sit down restaurants
  • Go to hair salon, barber, nail salon
  • Major purchase, such as appliance, electronics
  • Go to bars
  • Plan/book a vacation
  • Go to movie theater
  • Go to gym/fitness center
  • Go to car/truck dealership

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