Highest Level of Customer Experience (CX) Personalization Achieved Articles

Marketing and customer experience (CX) practitioners choose which of the following best describes their organization’s highest level of CX personalization:

  • Based on intent / prediction
  • Based on the customer’s history of interactions
  • Across channels based on customer’s stated preferences
  • Based on segment, interests, etc.
  • By name, product, purchase follow-up etc.
  • Little or none

Pin It on Pinterest