How B2B Marketers Feel About Virtual Selling Practices Articles

KornFerry B2B Virtual Selling Practices Assessment Nov2021

The percentage of B2B marketers who agree, are neutral about, or disagree with the following statements about virtual selling practices:

  • “Salespeople ‘present professionally’ during virtual calls and meetings”
  • “Salespeople are effective at structuring meetings in a virtual environment”
  • “Salespeople are effective at selling in a virtual environment”
  • “Salespeople demonstrate effective facilitation skills during virtual meetings”
  • “Salespeople have been initiating engagement in an empathetic manner with me during COVID”
  • “Salespeople are effective at handling adversity that is specific to virtual calls”
  • “Salespeople are effective at communicating empathy during virtual presentations”

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