The types of initiatives that Black, Hispanic/Latinx, and White women want to see from brands/companies to help advance the stature and representation of women:
- Donating to youth organizations supporting girls (i.e. community/sports)
- Creating or contributing to programs that support women’s futures (i.e. financial education, leadership training, STEM programs)
- Donating to organizations dedicated to female advancement (i.e. Women’s Foundation, the UN)
- Accurately portray women in advertising
- Increasing visibility of women’s work in under-represented industries (i.e. music)
- Support/nurture their female employees
- Increase female leadership within own organization