Based on an analysis of the CMO or CMO-equivalent at 931 ANA member client-side marketer company members, the share who are Non-Hispanic White, Asian, Hispanic, or African-American/Black, comparing 2022 with 2021, 2020, 2019, and 2018.
Sports Fans Say They’ll Migrate to Streaming Platforms if Necessary
3 in 4 would be at least somewhat likely to sign up to a streaming service to watch their favorite sport.