Motivating Employee Advocacy Articles

Reasons given why employees would share company posts on their personal accounts:

  • “My company provided a financial incentive”
  • “I am happy with my job at the company”
  • “My company encouraged us to share posts on social”
  • “I am proud of the content I’m sharing”
  • “I think my network will find value in the content I’m sharing”
  • “The content will help build my personal brand”
  • “Other coworkers are sharing the post or story”

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