Among US adults who shop online because it’s convenience, the shares who said the following attributes are necessary for online shopping convenience:
- Ordering for home delivery
- Free shipping
- In-stock products
- Package tracking
- Fast shipping
- Free returns
- Website filtering and search tools
- Mobile shopping
- Saving products in cart to come back later
- Ease of finding discounts
- Comparing prices across sites
- Mail-in returns
- Comparing products across sites
- Saving checkout details in a user profile
- Generous return windows
- In-store returns
- Seeing products at home before deciding to return
- Reserving in-store items for pickup
- Personalized recommendations
- Flexible payment options
