Podcast Ad Appeal Among Listeners, July 2019 vs. July 2018 Articles

The percentage of podcast listeners who agree that: they wouldn’t mind a couple of extra ads per show so that their favorite podcasts can continue; most of the ads they hear on podcasts are engaging/relevant/memorable; they like most of the ads they hear on podcasts; and they go out of their way to support brands that advertise on their favorite podcasts.

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