Retail Marketers’ Social Advertising Plans for 2021 Articles

Smartly Retail Marketer Social Ad Plans for 2021 Dec2020

The percentage of leaders from retail organizations around the world who said the following were true for their plans in 2021:

  • “Our social media advertising and creative teams will work together more closely”
  • “We will spend more on social media advertising in general than we did in 2020”
  • “We will expand our marketing team to better manage social media advertising”
  • “We will manage social media advertising in-house”
  • “Our marketing team’s KPIs will change”
  • “We will invest in more robust social media advertising tools”

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