The amount that the top 10 advertisers spent on media focused on African-Americans, comparing 2011 to 2019. The media covered in the analysis are: Cable TV, Network TV, Syndication TV, Spot Radio, and National Magazine. The top advertisers in 2019 include: Procter & Gamble; Berkshire Hathaway; Amazon; AT&T; PepsiCo; and Walt Disney Co.
Two-Thirds of SMBs Said to Suffer from “App Sprawl”
About half of the apps that SMBs are using for marketing purposes are redundant, by performing identical or overlapping functions.